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Examples

Eighteen briefs. Eighteen different sites.

The brief sets the colours, the type and the imagery. Each site below started from the one line written under it.

  • A children’s science kit site built as a photographed cut-paper night sky: a coral planet, a paper rocket, and an open cardboard kit of test tubes
  • A farmhouse hotel site split between a sunlit whitewashed courtyard with a turquoise pool and a flat terracotta panel, the thin serif name crossing the seam
  • A barber shop site on oxblood leather: clippers, razor, comb, scissors and brush laid in a precise row, with three bookable chair times
  • An estate agent’s site: a sunlit terrace of pastel Georgian houses with one white search panel reading Find the street you’ll stay on.
  • A garden designer’s site: a watercolour garden plan meeting a photograph of the finished garden along one thin white line, the path and pond aligned
  • A surf school site: a live surf report card over a sun-faded beach, with a row of coloured boards standing in the sand
  • A surf school site: a live surf report card over a sun-faded beach, with a row of coloured boards standing in the sand
  • A garden designer’s site: a watercolour garden plan meeting a photograph of the finished garden along one thin white line, the path and pond aligned
  • An estate agent’s site: a sunlit terrace of pastel Georgian houses with one white search panel reading Find the street you’ll stay on.
  • A barber shop site on oxblood leather: clippers, razor, comb, scissors and brush laid in a precise row, with three bookable chair times
  • A farmhouse hotel site split between a sunlit whitewashed courtyard with a turquoise pool and a flat terracotta panel, the thin serif name crossing the seam
  • A children’s science kit site built as a photographed cut-paper night sky: a coral planet, a paper rocket, and an open cardboard kit of test tubes

Example sites

The brief is under each one.

  • A houseplant shop site on warm cream: a serif headline with wide empty space around it, and a monstera on a stool photographed inside a tall arch

    A houseplant shop

    A houseplant shop in Bristol with next-day delivery and Saturday workshops.

  • A bank site on flat ultramarine: a tangerine card standing on its edge under one hard light, and the heavy white headline Tax put aside. The rest is yours.

    A bank for freelancers

    A current account for freelancers that sets tax aside from every payment.

  • A hot sauce site in chilli red and mustard: three bottles labelled 1, 2 and 3 under hard flash, a fat cream serif headline and hand-drawn flames

    A hot sauce brand

    Small-batch hot sauce made in Peckham, sold as a trio online.

  • A software startup site on near-white: a calm centred headline, black pill buttons and a support inbox in a white card lit by a pale blue glow

    A software startup

    A shared support inbox for small teams, with a 14-day free trial.

  • A climbing gym site: a charcoal wall of red, blue, yellow, mint and pink holds shot straight on, with GET A GRIP in heavy white capitals

    A climbing gym

    A bouldering gym in a Victorian pump house in Leeds.

  • A bakery site on powder blue: one huge golden croissant in the centre with the headline Still warm at seven. split around it, and four bake times along the bottom

    A bakery

    A neighbourhood bakery in Stokes Croft with pre-orders and a morning bake timetable.

  • A ceramics studio site: a raking-light still life of speckled stoneware on slate, with thin cream lines naming and pricing each piece

    A ceramics studio

    Wheel-thrown stoneware tableware made in small runs in Margate.

  • An electricians’ site: an electric-blue van carrying the wordmark against a plain wall, a heavy black headline and three ticket-shaped fixed prices

    A firm of electricians

    Electricians across Greater Manchester with fixed prices shown before booking.

  • A dental practice site colour-blocked in mint, peach and cream: pastel toothbrushes fanned in a glass like flowers, and the headline Dentistry without the dread.

    A dental practice

    A gentle dental practice in Brighton with clear prices and Saturday opening.

  • An employment law firm site in bottle green and pale pink: the serif headline Bad day at work? Start here. beside a cardboard box of cleared desk belongings

    An employment law firm

    Employment lawyers who act only for employees, on fixed fees.

  • A design studio site in black on white: a statement at the left and a wall of five packaging projects on red, yellow, blue, lilac and green running off the edge

    A design studio

    A small brand and packaging design studio in Edinburgh.

  • An electric bike site on warm putty grey: a pistachio green bike in exact profile, a giant tone-on-tone K1 behind it and four large specifications beneath

    An electric bike maker

    A lightweight electric bike sold online, with test rides in stores.

  • A farmhouse hotel site split between a sunlit whitewashed courtyard with a turquoise pool and a flat terracotta panel, the thin serif name crossing the seam

    A farmhouse hotel

    An eleven-room farmhouse hotel in Puglia, open April to October.

  • A children’s science kit site built as a photographed cut-paper night sky: a coral planet, a paper rocket, and an open cardboard kit of test tubes

    A science kit subscription

    Monthly science experiment kits by post for children aged 6 to 11.

  • An estate agent’s site: a sunlit terrace of pastel Georgian houses with one white search panel reading Find the street you’ll stay on.

    An estate agent

    An independent estate agent in Bristol with a street-by-street search.

  • A barber shop site on oxblood leather: clippers, razor, comb, scissors and brush laid in a precise row, with three bookable chair times

    A barber shop

    A barber shop on Byres Road in Glasgow with bookable chairs.

  • A garden designer’s site: a watercolour garden plan meeting a photograph of the finished garden along one thin white line, the path and pond aligned

    A garden designer

    A garden design practice in Somerset planting naturalistic, low-care gardens.

  • A surf school site: a live surf report card over a sun-faded beach, with a row of coloured boards standing in the sand

    A surf school

    A surf school on Fistral Beach with a live surf report and lesson booking.

From brief to site

Three steps set the direction.

Brief, brand and pages. Choose a preset, or write your own answer wherever a preset would be limiting.

  • Every answer is shown, grouped, before anything is generated.
  • Jump back and change any of them.
  • Nothing is built until you confirm.
The three-step intake: Brief, Brand, Pages, with the question “What does the business do?” and tone presets

One template

One template, eighteen very different sites.

The template carries the structure. Your brief sets the colours, the type, the imagery and the spacing, and every page follows those choices.

Design

Then make it yours.

Set your colours, your type, your logo and your spacing. Every page follows.

A Design panel: four colour swatches labelled Primary, Accent, Surface and Text under a Contrast AA passed badge, two typeface samples, a spacing slider and a row of logo variants, beside a live preview of the site

Good to know

Before you decide.

Template
Every site is built on one flagship template that adapts to your brand, which is why your pages stay consistent and fast.
Images
Your pages start with images from our stock library. Replace any of them with your own once the site exists.
Hosting
Every site is a static site served from Cloudflare’s edge. There are no servers, plugins or updates to maintain.

Questions

Straight answers.

Help when you need it. Submit a request, follow its status and read a person’s reply in the ticket.

Keep reading

Are these real customer sites?

No. Each one was generated from the example brief beneath it, to show how far apart two briefs can land. None of them belongs to a real business.

If every site uses one template, why do these look so different?

The template carries the structure. Your brief sets the colours, the type, the imagery and the spacing, and every page follows those choices.

Can I change the design after the site is built?

Yes. Set the four brand colours with a contrast verdict, the type, the logo and the spacing. You can also ask for a change in plain language, or click any text or image to edit it in place.

Where do the words and the images come from?

We write the first draft and choose stock images for every page. Replace both in the editor afterwards. Sites are generated in English.

Waitlist

Your site starts with a conversation.

Request beta access. We will email you when it is your turn to build. No card or commitment.