Facebook now asks you to add an Impressum before you can publish your page and start offering your services.
Let’s look in detail what is Impressum and how you can add Impressum to your Facebook page (if you need one).
What is Impressum on Facebook
Impressum is Latin for Credits. It is a more formal version of your about us. Impressum contains information like the company’s ownership, business address, and contact details.
This field was introduced on Facebook in 2015 and has been there since there. Let’s see if you need to add one or not.
Do You Need An Impressum?
Businesses in German-speaking countries such as Austria, Germany, and Switzerland, are required by law to provide this information on their web presence.
If your business is located here or you do business with these countries, you are also required to provide this information on your page,
Businesses and individuals apart from the above-mentioned countries should check their local law to learn more about this.
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How to Add Impressum to Your Page
Here’s how you can also add this to your page in just 5 steps.
- Click on Pages on the left side of your News Feed.
- Click the page you want to edit.
- Now, click on Edit Page Info from the left menu.
- Scroll down to the More section and fill the Impressum box.
- Click on Save Changes to apply changes.
That’s about it. Now, your page has this information visible too. You can see it by going to the about section of your page.
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Impressum is just your about us but more formal. If you are from the above-stated countries then it’s mandatory. Otherwise, you can do just fine without it. Nonetheless, if you want to add an Impressum, follow the steps given above and you’ll be good to go.